MARSÈLL PRESENTS AAS:OBJECT:PROJECT - MILAN
Marsèll presents AAS:object:project, a collaboration with Berlin-based architecture studio @gonzalezhaase_aas
Milan based MERDE contributor Michele Vitale attended Marsèll’s press preview at their flagship store as a part of Milan Design Week - ‘a space where you can estrange yourself, open and modern, calm and fluid.’ The boutique is accompanied by an additional gallery area for presenting collaborations and site-specific art projects.
“An obsession with and constant research into materials and how to combine them made it possible to create a space that skilfully combines design and craftsmanship.”
PART 1: LEAF PARAVENT is a site-specific artwork, an object that will be showcased at the gallery inside of Marsèll Milano Spiga. LEAF PARAVENT is a site-specific artwork that will be showcased inside the gallery at Marsèll Milano Spiga—the brand's flagship store.The paravent is a special object, modular to architectural scale and entirely covered in Marsèll finest leather. Once again, reaction is central: the pieces of the object can be assembled even into a monumental circle, and the structure is extremely light, allowing it to be configured with ease in different responses to the space that may never be repeated.
LEAF PARAVENT
on view at Via della Spiga 42
14 April – 10 May 2024
PART 2: DRY GARDEN & WET MOVABLES is a solo exhibition set to debut at Marsèll’s Via Paullo venue — With this installation, the design action becomes performative, involving visitors to the point of transforming them into artists themselves. The key to the project is indeed reaction—the work of Gonzalez Haase reacts to a given space, light, proportion, or movement—and people are also called upon to respond. All the objects here presented are in a perfect fusion of scenography, architecture and motion and extend to the extreme in modular sequences. Benches, plants, towers, and a special re-edition of the emblematic LOLA light are surrounded by an infinity of light blue paper confetti that floats in the surrounding
DRY GARDEN & WET MOVABLES
on view at Via Paullo 12/A
14 April – 10 May 2024
“I entered this Marsell exhibition space, it is a white, very bright environment and I immersed myself in a sort of vertical city, where the plants emerge from aluminum towers, the wooden benches stretch to the extreme. I walked on blue paper confetti that almost made me float in this space.”
